Unlocking the power of light weighting: Discovering the latest trends, market demands, and competitive landscape of lightweight chassis technologies.

As a result of the project, the client gained a deep understanding of light weighting technologies for chassis solutions, aligning their product offering with market demands and implementing effective strategies to increase the sales success rate.

Outcome

  • A thorough understanding of the trends and innovations in light weighting technologies for chassis solutions, providing insights into market demand and preferences.
  • Identification of the client’s competitive advantage and positioning in the market, assessing its attractiveness to key OEMs with manufacturing and R&D capabilities.
  • Recommendations for addressing challenges in the implementation process, enhancing the client’s product development and marketing strategies and effectively competing in the market.

KEY INTELLIGENCE OBJECTIVES

  • Explore the current trends in innovative chassis solutions, focusing on lightweight technologies.
  • Assess the market’s willingness to invest in lightweight technologies, including motivations for developing new chassis-related technologies and the associated cost per kilogram saved.
  • Evaluate the attractiveness of the client’s portfolio to key OEMs with manufacturing and R&D capabilities.
  • Understand the perception of light weighting technologies among OEMs and key end-users.
  • Examine the implementation process on the OEMs’ side, including critical steps, stakeholders involved, decision-making process, time frames, and challenges related to chassis development.
  • Provide recommendations to address the identified challenges and effectively promote the client’s offering to enhance the competitive advantage and increase the sales success rate.
  • Conduct a comprehensive competitive landscape analysis, including a detailed description of major chassis manufacturers’ current and anticipated product/solution offerings.

Geography

  • Western Europe
  • Central & Eastern Europe
  • Middle East
  • Africa
  • North America
  • South America
  • Other

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